BACHELOR OF E-BUSINESS (Honours)

PROGRAMME OVERVIEW

This program is designed to offer the opportunity of study for those who are interested in both Business & Technology, Business administration.E-Business program teaches high-demand skills essential to employment in every field and at different companies. Students graduate with demonstrated competence in business and technology. Business and Technology programs equip students with broad theoretical knowledge and deep practical skills making them fully prepared to lead in the modern fast-paced global marketplace.Programs confirm that present business leaders must be deeply familiar with technologies and innovations. They will give students distinct advantages towards getting thriving and fulfilling careers. Business programs cover in administration, management, account & finance, marketing, and international business while technology is strengthened through a separate concentration that trains students using curriculum outside the business school in a number of fields, from networking, basic programming, database & website designing.

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CAREER OPPORTUNITIES
  • Entrepreneur
  • Business Development
  • Operations Manager
  • Sales & Marketing Coordinator / Manager
  • Public / Customer Relations Manager
  • Digital Marketing
  • Social Media Marketing
  • E-Commerce Consultant
  • E-Commerce Executive

Entry Requirements

Education Qualifications

  • Completed STPM or equivalent with minimum CGPA 2.00 / get C in 2 subjects. Pass in Math & BI in SPM; OR
  • Completed UEC with minimum B in 5 subjects including Math & BI; OR
  • Completed STAM with a minimum grade of JAYYID, and a Pass in Mathematics and English at SPM Level; OR
  • Completed A-Level / Foundation / Matriculation / Diploma / Advanced Diploma / Level 4 of Malaysian Skill Certificate or equivalent with minimum CGPA 2.00.
Intake

  • January
  • April
  • August
Duration

  • 3 years (Full-Time)

 

 

Course Outline

Semester 1
  • Falsafah Dan IsuSemasa (L) / BahasaMelayuKomunikasi 2 (I)
  • PenghayatanEtikadanPeradaban
  • Introduction to Information Technology
Semester 2
  • Leadership Skills And Human Relation
  • Communicative English
  • Introduction to E-Business
  • Principles of Management
  • Entrepreneurships
  • Business Mathematics
Semester 3
  • Community Service
  • Business Data Communication
  • Marketing Management
  • Business Accounting
  • Organizational Behaviour
  • Management Information System
  • Introduction to Multimedia
  • User Interface Design
Semester 4
  • Business Communication
  • Business Law
  • Business Ethics
Semester 5
  • Introduction to Finance
  • Human Resource Management
  • Microeconomics
  • Decision Support System
  • Production and Operation Management
  • International Business Management
Semester 6
  • Macroeconomics
  • Total Quality Management
  • E-Commerce
  • Information Assurance & Security
  • Strategic Information System
  • Web-Base System
  • Database Concept
Semester 7
  • Project Management
  • Customer Relationship Management
  • Integrated Marketing Communication
  • Business Research Methods
  • Marketing Research
Semester 8
  • Quantitative Methods
  • Supply Chain Management
  • Business Intelligence
  • Strategic Management
  • E-Business Theory and Practice
Semester 9
  • Industrial Training
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