Bachelor of E-Business (Honours)

Course Code: N/340/6/0824 (PA 14723) 08/26

Programme Overview

Our Bachelor of E-Business does not only prepare you for the substance of the world business but also equips you with the knowledge for you to be hot to trot in a local and international platform. This degree allows you to explore the heterogeneity of technologies and essential subjects such as masters in marketing, production, operation, strategic management, finance, communication, and leadership. Be with ALFA University College and be the next star in the business.

Programme Structure

Year 1

SEMESTER 1

Falsalah Dan Isu Semasa (L) / Bahasa Melayu Komunikasi 2 II
Penghayatan Etika dan Peradaban
Introduction to Information Technology

SEMESTER 2

Leadership Skills and Human Relation
Communicative English
Introduction to E-Business
Principles of Management
Entrepreneurships
Business Mathematics

SEMESTER 3

Community Service
Business Data Communication
Marketing Management
Business Accounting
Organizational Behaviour
Management Information System
Introduction to Multimedia
User Interface Design

Year 2

SEMESTER 4

Business Communication
Business Law
Business Ethics

SEMESTER 5

Introduction to Finance
Human Resource Management
Microeconomics
Decision Support System
Production and Operation Management
International Business Management

SEMESTER 6

Macroeconomics
Total Quality Management
E-Commerce
Information Assurance & Security
Strategic Information System
Web-Base System
Database Concept

Year 3

SEMESTER 7

Project Management
Customer Relationship Management
Integrated Marketing Communication
Business Research Methods
Marketing Research

SEMESTER 8

Quantitative Methods
Supply Chain Management
Business Intelligence
Strategic Management
E-Business Theory and Practice

SEMESTER 9

Industrial Training

Entry Requirements

Completed STPM or equivalent with minimum CGPA 2.00 / get C in 2 subjects. Pass in Math & Bl in SPM;OR
Completed UEC with minimum Bin 5 subjects including Math & BI;OR
Completed STAM with a minimum grade of JAYYID, and a Pass in Mathematics and English at SPM Level;bOR
Completed A-Level / Foundation / Matriculation / Diploma / Advanced Diploma / Level 4 of Malaysian Skill Certificate or equivalent with minimum CGPA 2.00.

*International Students are required to achieve a minimum score of 5.5 for IELTS OR its equivalent.

Career Opportunities

Entrepreneur
Business Development
Operations Manager
Sales & Marketing Manager
Public / Customer Relations
Digital Marketing
Social Media Marketing
E-Commerce Consultant
E-Commerce Executive

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